Media Relations

Strategic communications employs the principle of public relations, communications, media relations and marketing to give you a full picture of how best to accomplish your goal.

Strategic Communications

Strategic communications employs the principle of public relations, communications, media relations and marketing to give you a full picture of how best to accomplish your goal.

Copywriting/Editorial Consultancy

From annual reports to marketing materials, Aries Concept can assist you with your copywriting needs. Our copywriting skills can be used for: Newsletters, Journals, Annual report, ads copy, press releases, press kit materials, scripts and any other written communication.

Marketing

Aries Concept provides strategic marketing services for organizations through platforms including: Cause Marketing, Advertising (print, radio, television and outdoor), Promotional items, Promotions, Issue or Event Campaign, Branding and more.

Video Production

What television brings to a story is emotion. Our productions tell compelling stories through:

• Public Service Announcement
• Video News Releases
• Convention Videos
• Documentaries

Focus Groups

We conduct focus group exercises for organizations to help them have clear directions, feedback, and benchmarks for their:

• Message
• Campaign
• Mission or image

Audits (media and internal/external communications)

This is a specialized service in which Aries Concept reviews and advises clients on their current Public Relations and Marketing procedures and their methods media engagements. We examine and analyze the effectiveness of the organization’s communication strategy to help in:

• Establishing whether all the necessary publics are being covered
• Determining the current attitude of the media and whether or not work is required to crystallize, confirm or adjust those attitudes
• Determining if the nature, quality, frequency, and technique of the organization communications to its media publics meet the requirement.
• Identifying communications gaps and unexplored opportunities.
• Identifying future information requirements and new methods of communications